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  • sheila
  • Moderator - LVL 2

    • 1480

    • November 23, 2009, 08:32:58 am
    • Gangnamgu, Seoul
Lesson 8: Product Placement: The Latest Trend in Advertising
« on: March 20, 2015, 10:30:45 am »
This is a thread for any lesson material for YBM (2009-2013) Middle School English 3 Lesson 8: Product Placement: The Latest Trend in Advertising.  Please share your contributions here. Be sure to explain exactly what you are posting and please do not post multi-level materials in this thread. Also, any review lessons or materials should be posted in the review section for this grade. If you can't find what you're looking for here, check out the older edition of the book for similar materials. Best of luck in your lesson planning!
Hard work beats talent when talent doesn't work hard!
www.freerice.com


  • castowers
  • Veteran

    • 111

    • August 28, 2015, 01:37:36 pm
    • Chungbuk, South Korea
Re: Lesson 8: Product Placement: The Latest Trend in Advertising
« Reply #1 on: September 24, 2015, 03:38:23 pm »
Bomb Game and Bingo sheet template.
« Last Edit: September 28, 2016, 01:46:04 pm by castowers »


  • janelle_j
  • Veteran

    • 126

    • March 04, 2013, 12:40:21 pm
    • South Korea
Re: Lesson 8: Product Placement: The Latest Trend in Advertising
« Reply #2 on: October 05, 2015, 09:53:15 am »
For this lesson, I am going to ask my students to write and present a product review. To get them started, I will show this video from Eat Your Kimchi! https://www.youtube.com/watch?v=5U0FN7ROW3s. Together we fill fill out a review on the board. This is also the example on the worksheet. Then, they will think of one product they LOVE and write a review. Next class they will bring in their item and give a short presentation. Day one went well, let's hope they remember to actually bring in a product next class!

The ostrich pillow can be found here:
http://item2.gmarket.co.kr/English/detailview/item.aspx?goodscode=712500172


  • hall3r
  • Adventurer

    • 29

    • August 27, 2013, 12:37:36 pm
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Re: Lesson 8: Product Placement: The Latest Trend in Advertising
« Reply #3 on: October 08, 2015, 02:58:35 pm »
janelle_j I love your idea, thanks for posting! I made a PPT to go with your lesson, explaining the elements of the review. I took the description out of the worksheet so I could just pass around 1/3 blank sheets for them (and save paper... my schools don't like when I use too much paper!!  :P)


  • hall3r
  • Adventurer

    • 29

    • August 27, 2013, 12:37:36 pm
    more
Re: Lesson 8: Product Placement: The Latest Trend in Advertising
« Reply #4 on: October 19, 2015, 03:08:41 pm »
This lesson is the week following the product review.

8-2 Key vocab: Make sure you... Make sure you don't...

I started the lesson with a Word Wall (I am doing one every month), then reviewed the previous lesson. They learned some tricky words during 8-1, so I want to see if they remember 'audience' and 'competitors.'

We will practice giving suggestions/advice with "Make sure you (don't)" and some random situations. After that, we will play a kind of "Match Game" with white boards. It works just like the old TV show: if their sentence matches mine, they win points.

Now that they have a good understanding of the sentence structure, I will give each group a strip of paper with a random situation on it. I'll give them 5 minutes, then one student (the leader) will announce their situation and each group mate will give ONE suggestion to him/her. Each group will present and hopefully that will take me to the end of class, hah.


Re: Lesson 8: Product Placement: The Latest Trend in Advertising
« Reply #5 on: October 19, 2015, 06:23:48 pm »
hall3r, thank you for your upload! love your powerpoint. i will definitely be trying using it this week. cheers!


  • castowers
  • Veteran

    • 111

    • August 28, 2015, 01:37:36 pm
    • Chungbuk, South Korea
Re: Lesson 8: Product Placement: The Latest Trend in Advertising
« Reply #6 on: October 13, 2016, 07:56:04 am »
I wanted to re-post these in case anyone wanted to use them in the future:

Pt. 1 -  Key Expressions and has pictures/video clips where I have the students guess the product placement.
YBM Official PPT - English story with Korean translation, I believe it covers the Lesson 8 "Before You Begin" page. My CT usually does that with the class but it's useful if you have to teach that page.
Wordsearch


  • castowers
  • Veteran

    • 111

    • August 28, 2015, 01:37:36 pm
    • Chungbuk, South Korea
Re: Lesson 8: Product Placement: The Latest Trend in Advertising
« Reply #7 on: November 03, 2016, 01:15:08 pm »
I used these 5 questions over product placement for a speaking test. All the answers are in the textbook so it could easily be adapted into a worksheet for lessons.


  • sianm
  • Waygookin

    • 14

    • March 02, 2016, 12:22:48 pm
    • Daegu
Re: Lesson 8: Product Placement: The Latest Trend in Advertising
« Reply #8 on: November 21, 2016, 12:37:51 pm »
Listen and speak 1 for unit 8. bingo went over 2 lessons. it worked best if they fill in the board in pairs, then play against another pair (total 4 students working together). That way everyone is practicing the dialogue a lot and they don't lose interest. I put one dialogue sheet on the table per 4 people (it was also on the PPT). Lesson 2 + 3 (listen and speak 2 + into the conversation) to follow, it was too large to fit in one post.


  • rpannier
  • Explorer

    • 6

    • October 15, 2010, 09:05:42 am
    • Bucheon
Re: Lesson 8: Product Placement: The Latest Trend in Advertising
« Reply #9 on: October 17, 2017, 08:32:57 am »
For the past two years, this is the video I use after we discuss a little about product placement
https://www.youtube.com/watch?v=XdfN8MMpp6w